Amazon Smile

Amazon Smile is a website operated by Amazon. It features the same products at the same prices as the standard Amazon site. The only difference is, when you shop on Amazon Smile, the Amazon Smile Foundation will donate 0.5% of the cost of all eligible products to your chosen charity.

We have created an Amazon Smile page for the Staffordshire North Branch of the RSPCA. This means that each time you use Amazon Smile we will receive a small donation. A great way to help the Branch.

If you use Amazon and wish to support us through Amazon Smile you will need to register our charity.

To register:

  1. Visit Amazon Smile.
  2. Sign in with the same account details that you use for Amazon.
  3. Select your charity on the ‘I am supporting link’ or ‘Choose Charity’ (usually at the top left area of the Amazon Smile page).
  4. Type RSPCA and a list of Branches will appear, just select Staffordshire North and that’s it.
  5. Start shopping to generate donations for our branch.

In order for the Branch to receive the donations you must always login to Amazon Smile ( and not the standard Amazon website (

Shopping on Amazon Smile is no different than shopping on Amazon.

The following link is a unique charity link provided by Amazon Smile, enabling supporters to select our organisation on Amazon Smile with just one click: Amazon Smile.